Solutions
The same case. The right view.
Sponsor Proof measures the sponsorship, not one side of it: the brand and the rights holder read the same numbers, each with the questions that matter to them.
Brands
Know what it gave you. And what it didn’t.
A sponsor invests across properties, channels and seasons. Sponsor Proof puts every sponsorship on the same scale and tells you where the investment generates exposure and where it does not.
- Value-to-Cost
- Media value against the pro-rata window cost, always as a range.
- Portfolio
- All your sponsorships compared, normalised.
- What-if and ROO
- Scenarios with neutral defaults and return on declared objectives.
- Renewal
- A dossier of proof to bring to the table.
Rights holders
Prove the value of every asset.
Clubs, leagues, federations, events and athletes: recaps for every partner with the same methodology, private data from your connected accounts and your brand on the report.
- Partner recaps
- A report for every sponsor, on the same day.
- Connected accounts
- Observed reach, impressions and demographics, not estimated.
- Value per asset
- The media value of each asset, with its evidence: a basis for negotiation, not a price.
- White-label
- Your brand, your domain, our seal.
Agencies
One method. Every client.
Run several clients’ portfolios with a single methodology, country rate cards and an agency view that keeps each client’s data apart.
- Multi-client
- Separate spaces, one overview.
- Country rate cards
- Documented rates for Italy, Spain, France, Germany and the UK.
- API and webhooks
- Data where it is needed: BI, data warehouse, CRM.
- Branded reports
- With the agency’s brand.
One case, two views
Same numbers. Two perspectives.
The brand and the rights holder open the same snapshot, with the same methodology. The question changes, the data does not: the negotiation starts from common ground.
VESKA × LUPI
2026 · Q1
- Media value / window cost
- 1.4–2.0×
- Share of media value from LED assets
- 46%
- Against your other sponsorships
- 2nd of 7
- Placement recommendation
- More time on the central LED
Sample data.
Put to the test
Let’s put your sponsorship to the test.
Pick a sponsorship, a window and the channels: we’ll show you how we measure it and what we can prove, with the evidence.